Softcare FM Manufacturing Limited, a leading Ghanaian producer of hygiene and personal care, delivered a package of baby care and feminine hygiene products to the Mother and Baby Unit (MBU) of Komfo Anokye Teaching Hospital (KATH) in Kumasi on Thursday.
The donation, organised by the company’s Sales and Marketing Manager for Sunda International, Thomas Junior, was part of the launch of Softcare FM’s Maternal and Child Healthcare Initiative, a corporate social responsibility programme aimed at improving maternal and child health outcomes across Ghana.
Junior said the gesture reflects the company’s commitment to community welfare, noting that “no mother should struggle to access basic hygiene products during and after childbirth.” He added that the firm remains dedicated to providing quality, affordable products while giving back to the communities it serves.
During the event, Softcare FM staff and MBU health professionals conducted a practical health‑education session for post‑natal mothers, covering newborn handling, diaper changes, and hygiene practices to prevent infections. The session also emphasised exclusive breastfeeding, regular hand washing and maintaining a clean environment for babies.
Renowned actress and Softcare FM brand ambassador Nana Ama McBrown interacted with the mothers, urging them to follow the nurses’ advice and use the donated products properly. “I am happy to be part of this worthy cause. As mothers, we must pay attention to everything the nurses teach us about our babies,” she said.
Christiana Ampofowaa Acquah, Head Nurse and Neonatal Specialist at the MBU, thanked Softcare FM for the timely intervention. She described the donation as a much‑needed support that will reduce the financial burden on vulnerable mothers and complement the hospital’s efforts to provide quality care. Acquah noted that the ward had previously been a place of despair, with many mothers struggling emotionally and financially, but that the donation had lifted spirits and brought smiles to the faces of patients.
Acquah called on other corporate organisations and individuals to emulate Softcare FM’s support, stressing that sustained assistance is essential to improve care delivery and ease the burden on mothers at KATH, one of the busiest maternal health units in the country.
Softcare FM’s initiative is expected to benefit thousands of mothers and babies from the Ashanti Region and beyond, reinforcing the firm’s role as a community partner in Ghana’s maternal health landscape.
