Maven Communications has announced the fifth Ghana Corporate Brands Conference and Honours, set for Friday 27 November 2026 at 4:00 pm in the Kempinski Hotel Gold Coast City, Accra. The event, themed "Shaping the Future of Corporate Branding in Ghana: Building Brands with Strategic Intent, Inspiring Excellence, and Earning Lasting Trust," aims to bring together C‑Suite executives, brand and marketing leaders, communication practitioners, customer experience professionals, academics and policymakers to discuss emerging branding trends, reputation management, customer expectations and the growing role of technology in shaping public perception.
MD and Event Director Seth (Jojo) Danso Asante said that successful brands today are defined by far more than their products and services. "Brands are no longer defined solely by their products or services. Brand perception, customer expectations, digital influence, reputation and commercial performance are increasingly interconnected," he noted. He added that organisations must adopt a more deliberate and integrated approach to brand management to remain competitive and credible in today’s marketplace.
The conference will explore the intersection of brand strategy, marketing, communications, customer experience, reputation management and business performance, offering practical insights into building brands that are resilient, distinctive and commercially sustainable. The event will also feature the Ghana Corporate Brands Honours, recognising organisations and individuals that have demonstrated sustained commitment to building, managing and strengthening corporate and product brands.
Michael Abbiw, Lead Consultant and CEO of MGA Consulting and President of the Chartered Institute of Marketing Ghana, will serve as the Special Guest of Honour for the 2026 edition. Last year’s event highlighted Madam Esther A. N. Cobbah, President of the Institute of Public Relations Ghana, in a similar role. Further speakers and panelists will be announced in the coming weeks.
Maven Communications, in partnership with Nova Business School Africa, Zeliatte Media and AfricaWork Ghana, will host the conference. Registration remains open to corporate organisations and professionals across branding and marketing sectors.
